“Tracy Myers is a visionary…
a Walt Disney for a new generation.”

– Brian Tracy, New York Times Best-Selling Author

Tracy Myers Featured On FREE Webinar Based On His Book “You Are The Brand, Stupid!”

“NEW: Learn How To Get Noticed, Gain Instant Credibility, Dominate and Gain An Unfair Advantage Over Your Competition By Building Your Expert Brand!”

You are officially invited to a live webinar with the Nation’s Premier Automotive Solutions Provider, Tracy Myers on Thursday, September 5th where you will learn the behind the scenes magic that Tracy has used to create an automotive empire and how you can to.

Marketing & Branding Solutions Specialist


From the minute the event begins until the time it ends, you will be exposed to Tracy’s top secret insider’s playbook for gaining priceless publicity and increased sales…all by leveraging your greatest resource: YOU!

No matter if you’re the Dealer or a dealership employee, you can establish yourself as a respected industry expert in your market which will take your career and business to the next level – the same way that it did for me.

This Exclusive Webinar Is Extremely Limited And Will Be Held On Thursday September 5 at 12:00pm EST. Sign Up HERE!

Sign up and discover from Tracy how to:

– Gain prestige and exposure for free

– Effectively harness social-media tools to boost your bottom line

– Get more sales leads by producing compelling marketing material

– Avoid the top mistakes dealerships make when trying to market their business

– Use 10 brand-building strategies to turn your ordinary business into an extraordinarily forceful brand experience…and much, much more!

This call is extremely limited and only for those ready to stop wasting time and start making serious money. If you are the Dealer, Gm, GSM, ISM, Salesperson or BDC Manager then you are encouraged to sign up now and join me on Thursday, September 5 at 12pm EST for my FREE webinar “How To Build Your Brand, Dominate Your Competition & Make Millions”.

BONUS: The first 50 people who register will receive a FREE, Red Carpet Edition DVD of the Emmy nominated documentary about Tracy Myers and the Myers family, “Car Men”. A $19.99 Value!

Everyone who attends the webinar will also receive the following FREE bonuses worth up to $42.95

– A hard cover edition of the book “Invasion of the Profit Snatchers” by Travis Miller and Jimmy Vee. A $23.95 value.

– Special Report from Legendary Speaker & Best Selling Author Brian Tracy: “Discovering Your Talents!”. A $19.00 value.

– Exclusive Access to a video recording of a presentation by Lindsay Dicks – “The 15 Things Your Website MUST Have To Make Money In The World of Social Media”

– Sneak Peek of Best Selling Author Troy Spring’s soon-to-be-released book “Turbo Charge your Life”

Go on, grab these goodies while you can.

You’ve got until midnight on Wednesday, September 4, 2013. If you don’t register before then, you will NOT be eligible for the great bonuses.

Click HERE to sign up NOW!

For more information about Tracy Myers, visit his website at http://www.tracymyers.com

This webinar is being brought to you by DealerOn. For more information about DealerOn, visit: http://www.dealeron.com/ 

By |2013-08-28T16:51:28-04:00August 28, 2013|Blog, Events|

Tracy Myers To MC Industry Summit In Vegas

Tracy Myers MC Used Car UniversityBest-selling author, marketing and branding specialist, business coach, entrepreneur, movie producer and car dealership owner, Tracy Myers, will be acting as Master of Ceremonies for the Used Vehicle Retailing education at the 2013 Industry Summit and Used Car University Convention, which will be held September 16-18, 2013 at the Paris Hotel in Las Vegas, NV.

Myers has been featured in Forbes Magazine, USA Today & Success Magazine and has been profiled on The Biography Channel and History Channel. He has written for Fast Company, been a guest business correspondent for the FOX News Network and has appeared on NBC, ABC and CBS affiliates across the country. He is also a Certified Master Dealer and was the youngest ever recipient of the National Quality Dealer of the Year award by the NIADA, which is the highest obtainable honor in the used car industry.

“Every dealer has a used car operation and it has become much more sophisticated over the last few years, so it was important to bring this education to the convention,” said show chairman and Used Car University President Greg Goebel. “With the expansion of the show we were looking for someone knowledgeable, experienced and a true automotive professional to help us as a Master of Ceremonies. Tracy was the perfect choice.”

Myers car dealership, Frank Myers Auto Maxx, was recognized as the #1 Small Business in NC, one of the Top 3 dealerships to work for in the country, one of the Top 15 Independent Automotive Retailers in the United States and one of the fastest growing privately owned small businesses in America by Inc. magazine.

The Used Vehicle Retailing Convention is one of three different education tracks that Used Car University is offering at the Industry Summit, the other two being the Subprime Conference and CRM Convention. Used Car University’s Subprime Conference is the largest gathering of Special Finance Professionals in any one location all year, with a purpose of helping dealers in special finance increase profits or improve operations through market penetration.

The Used Vehicle Retailing education is suitable for franchise and independent dealer principals, general managers, general sales managers and used car managers.

About Used Car University

Founded in 1998, Used Car University (formerly Auto Dealer Monthly, LLC) is an education and training company and the respected resource of retail automotive dealer education. Used Car University also owns the automotive social media site AutoDealerPeople.com. For more information about Used Car University go to www.usedcaruniversity.com or for the convention go to http://www.ucuconvention.com.

About the Industry Summit

The Industry Summit is co-sponsored by Used Car University and Bobit Business Media. This Annual event now includes four shows of education – Subprime, CRM, Used Vehicle Retailing and F&I. Attendees must register for their primary education interest but may attend education across all educational shows.


By |2013-08-24T19:10:12-04:00August 24, 2013|Blog, Events|

21 Secrets Of Creating A Money-Making Customer Experience/Part 4

Tracy Myers SecretsGREG: Welcome back to Part Four in Uncle Frank’s 21 Secrets Of Creating A Money-Making Customer Experience. Today we’re speaking with Tracy Myers, founder of the Unfair Advantage Automotive Mastermind Group and owner of Frank Myers Auto Maxx. Over the first three sections we’ve been revealing some of Tracy’s biggest secrets to really deliver a customer experience that has helped him grow his business.

In the first module we talked about why your customer experience is so important. In modules two and three we unveiled the first ten secrets and really showed you some great ways to implement these secrets into your business.

Tracy, right now we’re in the middle of these 21 secrets and number eleven is key to growing your business and that is to have a clear vision. What did you do to create a strong vision in your business and how can others take your vision and apply it into their own business?

TRACY: You know, Greg, I don’t think I can say it any better than Jack Welch said it, so I’m not going to try. I’m just going to share with you what Jack Welch said, and he said, “Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.”

Those are the four same steps that I follow in my business, and my father followed those steps, and my great-grandfather followed those steps before him, long before Jack Welch even said them.

GREG: That’s a great quote and it’s one I’ve heard before and it’s very, very powerful if you actually go through it. What I want to do is I want to help some of the business owners reading this to think about their own vision. What are some key questions that you want your vision to answer about your business?

TRACY: I’ve got this Post-It note on my mirror in my bathroom that reminds me to ask myself one simple question: If my company were still going strong in one hundred years, what would it look like?

Once again, the question is: If my company were still going strong in one hundred years, what would it look like? The answer to that question helps me to create my vision for my businesses.

GREG: That’s a really powerful question and I encourage everyone listening even to hit pause right now, hit stop, think about that question and think about how important of an impact it can have on your business.

As we move on to number twelve, I love this one, and I think it’s very, very important, especially in your line of business, and that’s to cater to the kids. What I want to talk about is: How can we make some changes in our business to focus some attention on children and what impact does that make to the overall customer experience?

TRACY: Many years ago there was a guy by the name of Ray Kroc, of McDonald’s fame, and he recognized the possibilities of catering to families because of something called “pester power”. If you’ve got children, you absolutely know what “pester power” is, and that’s when kids keep whining about something until parents give it to them.

So he decided to promote McDonald’s to kids and families. Ray Kroc thought, “If I get all those children in here, they’ll eat a lot of hamburgers.” And of course, we all know the end result of that story;just look at the impact that Ronald McDonald in catering to children had on McDonald’s. What business owner wouldn’t want to take the example set by Ray Kroc and mold it to fit their industry?

GREG: You’ve actually done some of that molding into your own business, and you have some great examples of how you’ve made your business into a family business.

I’d love if you can share some of those examples as to how you’ve taken some of those same techniques from Ray Kroc and McDonald’s and Ronald McDonald and really implemented them and catered to the kids in your own business?

TRACY: Well, I’m just a big kid at heart, so it’s real easy for me. There’s several things that we do, but the biggest impact on kids is our Kid Zone. It includes a video game center with old school arcade games and all the latest family-friendly Xbox video games that can be played for free. In addition, they can chow down on our all-you-can-eat popcorn.

We’ve got big-screen plasma TVs that show family-friendly movies, and not the old outdated VHS tapes; we’re talking Blu-Ray and the latest releases. The kids love it and they rarely want to leave with their parents.

In fact, we have parents that get ready to leave with their new car and their kids cry because they want to stay. So that tells me we’re doing something right. Our Kid Zone is a fun and a safe place that allows the kids to be who they are, and maybe-maybe- even more importantly, it allows the parents to shop in peace.

GREG: I think that last point is the point that really is going to really paint a good picture into the entrepreneurs and small business owners reading this is keeping those kids occupied really allows the parent to shop in peace and really have a great conversation with your sales reps. Would you say that’s kind of an accurate statement?

TRACY: Absolutely. You know, we can give you all the tips and all the secrets you can stomach in a day, but at the end of this, business owners still have to ask themselves: What’s in it for me and how will it affect my bottom line? That alone, by catering to kids and making it easy for the parents to shop, that could possibly increase your business’ bottom line by millions.

GREG: I love it, that’s a really great secret.

As we close out this Fourth section, again I encourage everyone to be taking notes and seeing how you can relate these new principles and secrets into your own business.

In the next section we’re going to continue showing you how you can deliver an amazing customer experience at your business. Thanks again for reading module four, and we will see you again in module five.

– To Be Continued. Stay Tuned For Part 5 Coming Soon.

– To Read Part 1 Of This Series, Click HERE.

– To Read Part 2 Of This Series, Click HERE.

– To Read Part 3 Of This Series, Click HERE.


By |2013-08-12T14:13:25-04:00August 12, 2013|Blog, Winston Salem Business News|
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